WHAT DOES BROAD SPECTRUM PROTECTION MEAN? According to recent data, it only takes brief, repetitive sun exposure from daily tasks, such as walking to the car or mail box, to initiate skin damage. Prevention of such damage requires Broad Spectrum protection from the ultraviolet B (UVB) rays that cause sunburn and the entire ultraviolet A (UVA) range. Once thought to have negligible effect on the skin, research now shows that UVA may play a significant role in the photaging process. Repeated exposure to the shorter UVA II wavelength and the longer wavelength UVA I may result in excessive dryness, formation of fine lines, wrinkles, irregular skin pigmentation, weakening of the skin’s immune system and skin cancer.
HOW IS PARSOL® DIFFERENT FROM CONVENTIONAL SUNSCREEN? Conventional sunscreens are simply not enough. They are not designed to protect against damaging UVA I wavelengths. These products, principally formulated with UVB and UVA II filters protect against UVB and only partially protect against UVA. They provide little or no protection against UVA I ultraviolet spectrum.
ARE THERE ANY STUDIES TO SUPPORT THIS RESEARCH? Over the last few years pioneering research work has been ongoing at the Department of Dermatology of the University of Pennsylvania using biomarkers to determine the UVA protective values of various UVA filters. In vivo studies on human skin have confirmed the benefits of the combination of the Broad Spectrum UVA filter, Parsol 1789 and other UVB filters in providing optimal protection from repetitive exposure to UV light.
The studies were conducted by Kays Kaidbey, MD Adjunct Professor of Dermatology at the University of Pennsylvania. The following changes were measured: Epidermal Thickening (associated with UVB damage), Sun Burn Cells, p53 Mutations (marker of epidermal DNA damage, Special Enzyme Deposition (the enzyme lysozyme indicates damage to skin's elastin fibers, and Dermal Inflation (indicates damage to the deeper layers of the dermis).
I am not gonna tell exactly what words to be put up there of course. Lolz.
Roger Greenberg (Ben Stiller), single, fortyish and at a crossroads in his life, finds himself in Los Angeles, house-sitting for six weeks for his more successful/married-with-children brother. In search of a place to restart his life, Greenberg tries to reconnect with old friends including his former bandmate Ivan (Rhys Ifans). But old friends aren't necessarily still best friends, and Greenberg soon finds himself spending more and more time with his brother's personal assistant Florence (Greta Gerwig), an aspiring singer and also something of a lost soul. Despite his best attempts not to be drawn in, Greenberg and Florence manage to forge a connection, and Greenberg realizes he may at last have found a reason to be happy.
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